One Shared Client Inbox for Your Birth Center

Centralize client communication around an organization-owned number with continuity across roles and shifts.

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BloomText gives birth centers a shared team inbox around one dedicated number. Office staff, midwives, assistants, and on-call teams all see client conversations — no messages trapped on one person's phone, no handoff gaps between shifts. Clients and partners reply over SMS without downloading an app. Prenatal instructions, birth plans, photos, and documents stay in secure conversations retained by the center. A signed BAA is included on every plan.

Communication challenges birth centers deal with every day

Messages Trapped With Whoever Answered

A client texts a question and whichever midwife or front-desk staff member responds becomes the sole owner of that conversation — on their personal phone, invisible to the rest of the team. When that person is off shift, the conversation is gone.

Shift Handoff Gaps

The night midwife told a client to come in at 7 AM. The morning front-desk staff has no idea. Verbal handoffs miss details, sticky notes get lost, and the client shows up to a team that does not know what was promised.

No Shared Record of What Staff Told Clients

When a complaint comes in or an instruction is disputed, there is no searchable record. The conversation lived on a personal phone that may have been wiped, traded in, or carried out the door by former staff.

How birth centers use BloomText day to day

Shared Organization Number and Team Inbox

Every client texts one center number. Messages arrive in a shared inbox that office staff, midwives, and on-call teams all access — from desktop or mobile. No one person owns the conversation, and no message is invisible to the team.

Front-Desk, Clinical, and On-Call Coverage

The front desk handles scheduling questions during the day. A midwife responds to a clinical concern in the evening. The on-call team picks up overnight. Everyone sees the same conversation history, so coverage works without a verbal handoff.

Client, Partner, and Care-Team Group Conversations

Add the client, their partner, the assigned midwife, and a birth assistant to one secure conversation. Everyone sees every reply and knows who said what — no separate threads, no relayed messages.

Prenatal Instructions, Directions, and Schedule Updates

Send appointment reminders, preparation instructions, directions, and schedule changes through the same secure channel. Clients see the message on their phone and reply directly — no portal login.

Secure Document and Photo Exchange

Share birth plans, prenatal instructions, consent documents, insurance cards, and care guides. Files are encrypted and retained on the center's account, accessible to authorized staff.

Closures, Classes, and Announcements by Broadcast

Send a weather closure, prenatal-class reminder, or schedule change to all client families in one broadcast. Each reply comes back as a private conversation — no family sees another family's reply.

Admin-Controlled Membership and Access

Center administrators control who has access. When a staff member leaves, admins revoke access immediately and the full conversation history stays with the center.

History Retained With the Birth Center

Every client conversation — questions, instructions, documents, photos — stays on the center's account. Staff turnover does not erase institutional knowledge. Records are searchable, exportable, and under your control.

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Frequently Asked Questions

How does the shared inbox work?
All client messages arrive at one shared inbox that every authorized staff member can access. When a client texts the center number, the message is visible to office staff, midwives, and on-call teams — whoever is available can respond.
Can partners join the conversation?
Yes. Partners and family members receive a secure link over SMS and join the same thread as the client and care team — no app download required.
How does shift coverage work?
Because conversations belong to the center and not one person's phone, covering staff see the full message history and can pick up any conversation. There is no handoff step — the next person on shift already has context.
Can we send announcements to all clients at once?
Yes. Broadcast messaging sends one message to a group of client families. Replies come back as private one-to-one conversations, so no family sees another family's information.
What happens when a staff member leaves?
Admins revoke access the same day. The full conversation history — messages, documents, photos — stays with the center and remains accessible to authorized staff.
Can we collaborate with external providers?
Yes. OB offices, pediatric practices, and lactation consultants can participate through BloomText's cross-organization messaging by creating a free BloomText account.
Is a BAA included?
Yes. A signed Business Associate Agreement is included on every BloomText plan, including the free plan.
What does BloomText cost for a birth center?
Based on current published pricing, SMS patient texting starts at $129/month and team chat is $14.50/user/month. There are no setup fees and no annual contract. See the pricing page for full plan details.

Trusted by today's leading healthcare professionals

Streamlined appointment schedulingWith BloomText Broadcast SMS Messaging, I literally took the job of 20 employees and I can do it by myself in three and a half hours.Chief Administrative Officer, Radiology
Best HIPAA app on the marketBloomText has brought our clinic into the modern age, and our patients love being able to communicate with us via text or through our website.Office Administrator, Family Medicine
Excellent for acute careBloomText is the nervous system for my business. It helps us differentiate ourselves in terms of our communication and our quality of care.Clinical Director, Acute Care