Simple, Secure Client Messaging Built for Doulas
Keep client, partner, and backup-doula communication organized in one place — without personal-phone texting, app downloads, or messages trapped with one person.
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BloomText gives doula practices a dedicated number for client communication. Clients and partners receive secure links over SMS and reply from any phone — no app to download. Primary doulas, backup doulas, and practice owners share visibility into family conversations, with photos, birth plans, and documents included. Every message stays with the practice, not on one person's phone, and a signed BAA is included on every plan.
Maternal health communication · HIPAA-compliant group texting · Pricing
Built for how doula practices actually communicate
Client Messages Scattered Across Personal Phones and Apps
Families reach out through personal texts, WhatsApp, email, website forms, and referrals — all at once. There is no single place to find the conversation, no backup if the phone is lost, and no way for a practice owner to see what was said.
Conversations Trapped With One Doula
When a client texts one doula's personal number, that conversation belongs to that person's phone. If the primary doula is unavailable, the backup has no context. If someone leaves the practice, the history leaves too.
Sensitive Information Sent Over Insecure Channels
Due dates, medical history, birth preferences, photos, and insurance details move through regular text and email. That information is not encrypted, not organization-controlled, and not recoverable if a device is lost or stolen.
How doula practices use BloomText day to day
Dedicated Practice Number — No Personal Phone
Clients text one practice number instead of a doula's personal cell. Conversations stay with the practice, staff keep their personal number private, and after-hours auto replies set expectations without someone carrying work home.
One Family Conversation With the Right Participants
Create a group conversation for each family — client, partner, primary doula, and backup doula all in one thread. Everyone sees the same messages, and each reply is labeled with the sender's name. No forwarded screenshots, no side threads.
Shared Visibility for Owners and Backup Doulas
Practice owners and backup doulas see client conversations without needing messages forwarded. When the primary doula is at a birth, the backup picks up the conversation with full context — no hand-off required.
Secure Chat for Sensitive Information
When a conversation involves medical history, insurance details, or anything a family considers private, Secure Chat keeps it encrypted in transit and at rest. Clients access Secure Chat from a link — no portal login, no app download.
Birth Plans, Photos, and Document Exchange
Share birth plans, prenatal instructions, consent documents, insurance cards, and postpartum resources through secure messaging. Files are encrypted and accessible only to authorized participants in the conversation.
Secure Email for Clients Who Prefer Email
Some clients check email more reliably than text. Send a secure email notification that leads to the same Secure Chat portal — one inbox for your practice regardless of how the client prefers to be reached.
Postpartum Follow-Up in the Same Conversation
The conversation that started with a prenatal question continues through labor support, postpartum check-ins, and follow-up resources. There is no separate thread to find — the full history is in one place.
Admin-Controlled Access
Practice owners control who has access. When a doula leaves, admins revoke access and the conversation history stays with the practice — searchable, exportable, and under your control.
Frequently Asked Questions
- No. Clients receive secure links over normal SMS and reply from any phone. There is no app to install, no portal login, and no setup on the client's side.
- Yes. Partners, family members, and anyone the client authorizes can be added to a group conversation. Each person receives a secure link over SMS and joins the same thread — no app, no account creation.
- Backup doulas are added to the family conversation and see the same message history as the primary doula. When the primary is unavailable, the backup has full context and can respond directly — no hand-off, no forwarded messages.
- Yes. You can send a secure email notification to clients who prefer email. The client opens the notification and replies through BloomText's secure portal — the same Secure Chat experience, reached from their inbox instead of a text.
- Yes. Birth plans, prenatal instructions, consent documents, insurance cards, and photos can all be shared through secure messaging. Files are encrypted in transit and at rest and accessible only to authorized participants.
- Admins revoke access and the full conversation history stays with the practice. Client relationships and message records do not leave on one person's phone.
- Normal SMS messages are standard text messages — convenient but not encrypted by BloomText. Secure Chat messages travel through an encrypted channel and are accessed via a secure link. Use Secure Chat when a conversation involves sensitive information.
- Yes. A signed Business Associate Agreement is included on every BloomText plan, including the free plan. You do not need to request it or negotiate for it.
- It depends on the practice. HIPAA obligations vary based on the organization, services provided, relationships with covered entities, and the type of information handled. Regardless of HIPAA status, secure communication can be valuable for client trust and professional practice. Consult a compliance advisor for your specific situation.
- No. BloomText is a communication layer, not a practice-management system. It does not replace charting, scheduling, emergency services, or native forms. Most doula practices run it alongside their existing tools.
